Posts by Adam Viener
Google Introduces the +1 Button
Google has seen the success of Facebook’s Like Button and wants in on the action! Logged in Google users will now have the ability to “like” Google ads and Organic Listings in Google search by using the new +1 button. …
Bing Flatters Google
That say that imitation is the highest form of flattery…well Google thought that Bing might be “imitating them” in the form of copying their search results. So the Google engineers rigged a “sting” to catch Bing in the act.
Google …
$6B for Groupon? Is Google Crazy?
Social Shopping is clearly heating up! Rumors are flying that Google is prepared to pony up $6 billion dollars for Groupon, the market leader in local deal sites. This would mark Google’s largest acquisition to date and value Groupon at …
Are Internal Corporate Politics Killing Real Pay-for-Performance Marketing Opportunities?
If a marketing professional walks up to the founder of a company and says: “I am so confident that I can generate sales for you, I am willing to risk my time and my own money to market for your …
Hot Topics in Digital Media – Digital East 2010
I think we all have a tendency to get hyper focused on our individual areas of expertise.  We live most of our business lives working in the trenches of our day to day issues and the “weeds” of our …
Merger and Takeover Rumor (AOL/Yahoo)
According to a report in The Wall Street Journal, AOL and several private equity firms are talking about the possibility of making a bid to buy Yahoo! Silver Lake Partners and Blackstone Group are two of the private equity …
Google To Roll Out New Display Advertising Tools
Google’s Display Advertising Network, formally called the Google Content Network, allows advertisers to target ads across Google’s large base of websites, whose owners have decided to run Google’s AdSense banners and text ads in order to earn money for their …
Performance Marketing Poised For Dramatic Growth
Last week in Santa Barbara, CJU attendees breathed a communal, but skeptical, sigh of relief as the media reported an end to the Great Recession. Thankfully, the Affiliate Marketing channel has fared better than most other industries due to its …
The Google Animal House
Two weeks ago, I wrote an article entitled “Google’s New Instant Search – The Good, the Bad, and the Ugly“. Since then I have had more time to talk to some Google users, Google power users, and Google …