"Business Tips" Posts

4 Traits That Make You a Better Online Marketer

Marketing is a quickly growing career field that offers a variety of great opportunities. Furthermore, online marketing has taken off in the last decade and become one of the most costly and important ventures for businesses of all sizes.

The …

4 Ways for Franchise Owners to Leverage Social Media

For most business owners, especially new entrepreneurs, social media is a mouth-wateringly powerful tool. It can instantly connect your brand with millions of people all over the world, give you key insights into your target market, and best of all—it’s …

Comments Off on Best Marketing Campaigns: What Offline Tells the Online Marketer

Best Marketing Campaigns: What Offline Tells the Online Marketer

The best marketing campaigns are synchronized online and offline marketing campaigns that take hints from each other. These integrated marketing efforts cover all bases without missing a step, filling in the holes that each strategy might have alone. However, some …

Comments Off on Outstanding Business Plans: Writing Your Way To Success

Outstanding Business Plans: Writing Your Way To Success

Whether you’re launching a new business or starting a new program within an existing company, creating a business plan is a necessary step. A business plan will help guide you by setting benchmarks, program deadlines, and a structured budget. At …

5 Effective App Marketing and Distribution Strategies

Launching an app is a fun, yet stressful process. You’re putting your creation out for everyone to see and use, and hopefully rate five stars. But with thousands of apps on the store market, how do you ensure that people …

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Standing Out From The Rest: How to Attract More People to Your Small Business

The “small fish in a big pond” analogy is pretty apt for what a small business tends to seem like in the grand scheme of things. With all the other small fish swimming around, it’s hard to get noticed when …

Comments Off on Audience First: How to Build a Business Without a Product 

Audience First: How to Build a Business Without a Product 

Audience First-How to Build a Business Without a Product 

For most entrepreneurs and inventors, the first step to forming a business often involves developing a product or service. It’s business school 101. However, this isn’t always the case, especially in this hyper-connected world.

Now, an increasingly successful approach to …

The 7 Types of Insurance Business Owners Value Most

No entrepreneur is safe from lawsuits and legal challenges, no matter how small your business may be. Companies of all sizes can become a primary target for lawsuits and other catastrophic events that will shut the operation …