Haven’t heard of this truly intelligent data-mining agent? Well, if you don’t start planning your strategy for this hot emerging technology now, you may miss the most personalized marketing opportunity yet. Get the latest word on the buzz here.

Being…

MediaPost has a wrap-up of an interesting new study from data compiled by StarCom, Tacoda and comScore emphasizing the apparent fact that relying on click-throughs as a reliable indicator of performance is not so wise:

Research by Starcom USA, behavioral…

Google to add demographic targeting

Well I had grandiose plans for my first post at Revenews but that all went out the window when I did a search for an area code (561). One of the things we in the tech community do well is…

No, you did not read this wrong. In reality this has been around for a while, if you count the screens in the urinals, but this new one covers everyone. MizPee is a new advertising supported service to help you find…

If you’ve followed the Ted Murphy / PayPerPost soap opera over the past few months, you’re aware that Google is not a fan of selling pagerank for dollars (or whatever currencies PayPerPost offers its publishers).

Now, the week following PayPerPost’s…

In my opinion, Google’s new OpenSocial initiative is game, set and match against the walled garden of Facebook.

Thursday, an alliance of companies led by Google plans to begin introducing a common set of standards to allow software developers to write programs…

Underarmour ad unfortunately placed next to article about a shooting of a football player

Ads for Verizon’s FiOS service surround article bashing Verizon’s FiOS service.

Google has acquired Zingku, a social sharing service aimed at mobile users.
GoogleSystem reports:

Google bought another mobile social network: Zingku. “We’ve entered into an agreement to have Google acquire our Zingku service,” informs us Zingku.com.

Our service is designed from the…