"Customer Relationship Management" Posts

Amazon Prime: The Future of Customer Loyalty Programs?

One thing you can depend on: Amazon will continue to shake up the online and even the offline retail world by innovating tirelessly and taking risks that would make most retailers shudder.

The recent spate of Kindle variations, including the …

Comments Off on When It Hits the Fan – Dealing With Online Reputation Disasters

When It Hits the Fan – Dealing With Online Reputation Disasters

Shocked Online

Stunning design doesn’t make the web go ‘round anymore. Ever since robust web applications made it possible for anyone with a keyboard and ten bucks a month to have a voice, content has reigned as king of the web.

There …

Comments Off on Delivering Happiness – A Second Look at What Drives Zappos Success

Delivering Happiness – A Second Look at What Drives Zappos Success

Happy Delivery

When it first came out in 2010, I read Tony Hsieh’s, Delivering Happiness: A Path to Profits, Passion, and Purpose. So after I learned that we had a copy of the book to give away (more on that later), …

With The Shakeup At ABestWeb Will The Forum Thrive Or Die?

Big days in our lives stick out, and one that’s stuck with me is the day I received an email from 1-800-Pet-Meds telling me to take a look at ABestWeb (ABW).

1-800-Pet-Meds asked me to join their affiliate program at …

Tennessee Nixes Sharing With Friends And Family

Halt! Put your hands in the air and don’t move. If you live in Tennessee and you’ve shared your Netflix or Hulu password, or any other password for a premium service, you may have broken the law. In a move …

Are You Completing the Sales Cycle?

With all the attention surrounding social media these days, online marketers may be assuming that Twitter, Facebook and the like are doing a complete job of relationship marketing for them. The reality is, however, that it’s easy to be lulled …

Things to Remember For Your Affiliate Program During Q4

Q4 is not only a busy time for merchants, but it is just as busy for affiliates.  In order to get the most out of your affiliate program during Q4, the trick is to make life easier for your affiliates.  …

The (Limited) Potential of Social Media

Some interesting numbers about the potential of social media (SM) have surfaced recently. It seems that, surprise, SM just doesn’t have the potential that a lot of “social media gurus” would have you believe. As eMarketer recently reported, a …

Comments Off on American Express Study Finds Consumers Seek Out Negative Opinions

American Express Study Finds Consumers Seek Out Negative Opinions

Companies are learning a tough lesson about customer empowerment: give your customers reasons to communicate and they’ll do so willingly, sometimes in ways you can’t control.

American Express recently released findings of a customer service survey the company conducted online …

Comments Off on Adobe Needs To Fix Its Hacker Vulnerabilities To Stay On Top

Adobe Needs To Fix Its Hacker Vulnerabilities To Stay On Top

First they crash your system, then they take control. This is exactly how attackers are able to exploit yet another vulnerability in Adobe Flash Player and Acrobat Reader. These vulnerabilities can be found specifically in Flash Player 10.0.45.2 and earlier …