"Mobile – Commerce, Apps, Ads, Security" Posts

Comments Off on Leverage Your Marketing Campaigns by Targeting Wearable Technology

Leverage Your Marketing Campaigns by Targeting Wearable Technology

Leverage Your Marketing Campaigns by Targeting Wearable Technology

Apple didn’t create the first smartwatch, but it did bring the industry into the spotlight now that the Apple Watch is selling in 48 different countries around the world. So as to not be outdone by a competitor, Android-producing companies like Samsung are jumping in with the Gear S2 — now smartwatches are everywhere. But […]

5 Effective App Marketing and Distribution Strategies

Launching an app is a fun, yet stressful process. You’re putting your creation out for everyone to see and use, and hopefully rate five stars. But with thousands of apps on the store market, how do you ensure that people will see your product? You’ll need to develop a killer strategy that brings you success. […]

Comments Off on Five Things That SBOs Need to Know About Mobile Marketing

Five Things That SBOs Need to Know About Mobile Marketing

When you think about phone marketing, what comes to mind? Maybe you picture uncomfortable hours spent cold-calling potential clients. Or, perhaps, you consider it from a consumer’s perspective and think about annoying telemarketers who blow up your phone. While these would certainly be negative impressions, don’t be fooled into thinking that this is where phone […]

Comments Off on The Best Techniques To Optimize Your AdWords Remarketing Campaign

The Best Techniques To Optimize Your AdWords Remarketing Campaign

Dynamic remarketing is a great way to reach potential customers who have previously visited your website or used your app. If you’re not familiar with remarketing or the best ways to use it, here’s a quick explanation to help you get started. Essentially, remarketing involves targeting the visitors of a website by showing them ads […]

Comments Off on Protecting your Small Business Information

Protecting your Small Business Information

There are a lot of hackers out there, and with what happened to Sony still on everyone’s minds, no company wants to compromise the safety of sensitive information. Owning a small business is no easy task, so why make things more difficult by risking your company’s security? At best, your website could get shut down […]

Comments Off on Appscores and How Developers Can Improve Them

Appscores and How Developers Can Improve Them

Over the past decade with the meteoric rise of smartphone popularity, countless applications have been developed for sale on the Google and Apple stores, ranging from video games to practical apps such as those for managing finances to fun but useless diversions. With so many applications available, many of which claiming to perform similar functions, […]

Comments Off on Go Mobile with WordPress

Go Mobile with WordPress

“If the user is having a problem, it’s our problem.” -Steve Jobs It is affectionately known as “UX” (user experience), and it rules the Internet. Websites grow or fade because of it, e-commerce stores succeed or fail according to their understanding of it, even Google is obeisant to it. Your audience either gets it or […]

Comments Off on The Mobile Marketing Trends Brands Need To Be Aware Of

The Mobile Marketing Trends Brands Need To Be Aware Of

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In the last half decade we’ve seen significant and continuous growth in the use of smart phones and tablets on the market and it’s changed the way internet marketers approach their work. Change will be a constant in the mobile marketing field for a long time to come and as technology improves mobile marketing will continue […]

Comments Off on A Closer Look at iBeacons

A Closer Look at iBeacons

ibeacon

You may or may not have heard about iBeacons. Well, if not, you probably should pay attention. IBeacons are small gizmos around the size of a matchbox. They’re essentially exactly what they’re called – a beacon that provides ‘I’ or information. How do iBeacons work? Needless to say the iBeacon needs to be triggered and […]

Comments Off on Using Mobile Payments for Small Business

Using Mobile Payments for Small Business

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What You Need to Know Before Using Mobile Payments for Your Small Business Cash or check were once the only ways payments were made. Then, along came credit cards and plastic turned into the way to pay. What could be easier than handing over a credit card in a store to pay for items? How […]