"News Briefs" Posts

News Brief: New Jersey Latest Star in Affiliate Tax Showdown

Things just got a little tougher for affiliates in the Garden State. State Senators Paul A. Sarlo (D, Bergen and Passaic) and Raymond J. Lesniak (D, Union) have introduced nexus legislation that will impact affiliate marketers living in New Jersey. Again, the primary argument being made is one of fairness for brick-and-mortar retailers. The bill […]

Cashing Out: Week of February 4th – 11th 2012 in Online Marketing News

Klout’s first acquisition, local app Blockboard Social influence measurement company Klout is gaining, well, clout with its very first acquisition, reports TechCrunch. In a February 7 post on the company blog, Klout announced a new deal with Blockboard, a local and mobile app for connecting people within a neighborhood. Blockboard essentially allows neighbors to communicate […]

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Cashing Out: Week of January 29th – February 4th 2012 in Online Marketing News

It’s official: Facebook’s $5B IPO filed As anticipated, Facebook finally filed for its much-hyped IPO February 1 – one that could set the company’s valuation somewhere between $75 billion and $100 billion, the New York Times (NYT) reports. According to Econsultancy, the company is looking to raise at least $5 billion as it works towards its […]

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Cashing Out: Week of January 22nd – 28th 2012 in Online Marketing News

Is ACTA the new, global SOPA? Last week will be remembered by some as the week that SOPA died, though that hardly means the issue of online piracy is going away any time soon. Mashable reported  January 27 on new anti-piracy legislation that is gaining steam, and this time, its reach is global. The Anti-Counterfeiting Trade […]

News Brief: Pennsylvania Delays Online Tax Compliance Until September

Pennsylvania’s Secretary of Revenue Dan Meuser issued an extension today for online businesses with a physical presence in the state to become compliant with licensing and sales tax collection. As we reported in December, the state originally requested compliance by February 1, 2012, but Meuser’s announcement indicated that businesses will now have until September 1, 2012.

Cashing Out: Week of January 15th – 21st 2012 in Online Marketing News

Plug pulled on SOPA, PIPA postponed Internet companies and users who opposed two bills aimed at stopping online piracy are celebrating two victories this week, with the January 20 withdrawal of the Stop Online Piracy Act (SOPA) and the Protect IP Act (PIPA). ReveNews reported last week that scales were beginning to tip in the debate, but […]

Cashing Out: Week of January 8th – 14th 2012 in Online Marketing News

Google integrates Google+ into search Google unleashed a major update to its core search engine this week – one that angered Twitter, had marketers concerned for their SEO, and finally put the importance of Google + into perspective. January 10, the search giant announced “Search, plus Your World,” a new integration between Google’s search and […]

News Brief: LinkShare Claims BLUE BOOK Top Spot for Performance Marketing

Blue Ribbon

After analyzing over 100,000 responses and considering 500 networks, the mThink BLUE BOOK granted the top spot in its affiliate network category to industry-leader LinkShare. This year, mThink did things a little differently to improve the quality of the results. mThink CEO, Chris Trayhorn broke down the new approach: For the first time we split […]

Cashing Out: Week of January 1st – 7th 2012 in Online Marketing News

Among Google’s new IBM patents, “semantic social network” stands out  A January 3 article from SEO by the Sea reported that Google started off the new year with 217 new patents acquired through IBM. Google has since confirmed the story with Mashable, which reported that “the patents cover many different technologies, but they mainly deal […]

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Cashing Out: Week of December 26th – 31st 2011 in Online Marketing News

Under pressure, GoDaddy changes stance on SOPA What a difference a few days makes. Last week, ReveNews reported on GoDaddy’s change of stance regarding SOPA, following a warning that Cheezburger would move its domains away from GoDaddy if the company didn’t withdraw its support for the controversial bill. But even so, the domain registrar “is […]