As more people learn about the tactics of NebuAd, more groups come out against them and they are organizing. ClickZ is reporting that six advocacy groups have formed a loose coalition to fight NebuAd. The groups so far are: Electronic Privacy…

What are Affiliates?

It is hard to get  concensus on that. In my eyes affilites are “meta-thinkers” who are often dissatisfied with the status quo. Affiliates are all about finding “digital independence” and they do this by naturally pushing the envelope. Tactics vary…

I am participating in the Association of Virtual Worlds, a new collaboration between 3D social and business explorers. The new organization has surpassed 2,000 members in only three months. As part of my research into 3D worlds I found a new site, Zoomii that offers…

Performance Marketing Alliance 

I just received an e-mail from Rebecca Madigan, from AffiliateClassroom.com, about the Performance Marketing Alliance and I urge people to get involved with this project. I plan on it and I am pleased to see names like Brook Schaaf, Lisa Riolo,…

Are The Affiliate Walls Crumbling?

Jeff Molander thinks so in his latest piece and I must disagree, although I think drop shipping holds promise. The walls of affiliate marketing are not “crumbling”, but the boundaries are shifting. This shift is happening for several…

Subtitle: About Data Feeds, Web Services and the use of Interfaces (APIs) in Affiliate Marketing.

Slow progress is made when it comes to the utilization of data feeds and web services by affiliate networks and also by advertisers. The biggest progress…

The old affiliate model’s walls are crumbling and have been for years now. The misguided Amazon tax is just just another sign of the times. So what’s next? I believe there are a bevy of options that are being overlooked. Let’s have a look…

What’s the secret sauce of Threadless.com — one of the country’s most innovative small companies? Read on! Inc. Magazine says it best: The Customer Is the Company. Congratulations to my Chicago brothers in customer empowerment!

If affiliate and search marketing…

As customers spend less time in all the usual Web locales, new marketing practices are needed to capture their attention. What are they and how can you create them? Here’s how you can start.

People now have access to so much content — and have so many ways to gather news and information — that the likelihood of your corporate message penetrating the clutter is virtually nil. Instead, if you engage the audience in…