Fresh from Chris Henger at Google-DoubleClick-Performics:

We are pleased to introduce Google Affiliate Network . Effective Monday, June 30, 2008, DoubleClick Performics Affiliate will operate as Google Affiliate Network. The integration with Google’s brand is a reflection of efforts to…

Are The Affiliate Walls Crumbling?

Jeff Molander thinks so in his latest piece and I must disagree, although I think drop shipping holds promise. The walls of affiliate marketing are not “crumbling”, but the boundaries are shifting. This shift is happening for several…

Jay Weintraub of LeadsCon fame along with David Rodnitzky of PPCAdbuying are putting together a get together. Jay told me the main point of the program is to demonstrate to the world that the lead-gen space isn’t filled with a bunch of bookworms.…

For those of you who’ve been around me and know a bit about my background, I used to be very politically active. While that activist streak has mellowed with my ever increasing age, every now and again I find an…

The old affiliate model’s walls are crumbling and have been for years now. The misguided Amazon tax is just just another sign of the times. So what’s next? I believe there are a bevy of options that are being overlooked. Let’s have a look…

Breaking news as first reported by Linda Buquet at 5StarAffiliatePrograms.com, Internet retail giant Overstock who most recently dismissed their estimated 3,400 New York affiliates from their affiliate program which I had written about in a previous post Overstock.com Terminates All…

To say I am a book lover is to understate an affliction. So back in 2001 when I heard that Borders was handing over its online element to Amazon, I was a bit perplexed. Sure, Amazon represents one of the…

What’s the secret sauce of Threadless.com — one of the country’s most innovative small companies? Read on! Inc. Magazine says it best: The Customer Is the Company. Congratulations to my Chicago brothers in customer empowerment!

If affiliate and search marketing…

Want to be like Kobe Bryant? Well, don a pair of Hyperdunks by Nike.

Want to have millions of viewers spread a word of a video for you? Then have the reigning NBA MVP jump an Aston Martin.

But here’s a note.…

As customers spend less time in all the usual Web locales, new marketing practices are needed to capture their attention. What are they and how can you create them? Here’s how you can start.