"SEO" Posts

The Impact Of Search

A new report issued by McKinsey & Company takes a comprehensive look at search, offering insight into its global impact and economic value. McKinsey reports that an average U.S. user in 2010 performed about 1,500 searches. Some 90 percent of online users rely on search engines (which begs the question, what are the other 10 […]

For Better Or Worse, Hubpages Makes The Move To Subdomains

Recently, I received an email from Hubpages.com letting me know that if I failed to migrate my account to a subdomain, it planned to do so automatically. This move reflects Hubpages’ efforts to rebuild its SEO after the farmer update gave them a fairly large hit. In theory, migrating everyone from URLs to sub-domains could work, […]

The Future for Affiliates: Part 2 Leveraging Your Expertise

In Part One I reviewed the challenges facing affiliates and the reality that adaption is the only way to survive. So if you’re an affiliate wondering about your future options, I recommend that you become  your own network/affiliate/OPM/merchant. It’s actually easier than it sounds. Forget promoting every merchant under the sun. I’d hesitate even promoting […]

BlogWorld Takes Major Leap, Kicks Off Dual-Coast Engagement In NYC

New York City will be playing host this week to bloggers, social media mavens, online broadcasters, and internet business moguls at the largest industry-spanning conference on new media, BlogWorld & New Media Expo. For BlogWorld this show represents a major leap forward from a yearly event in Las Vegas to holding two shows in the […]

10 Reasons To Outsource (Some) Marketing (6-10)

Previously, we looked at 5 of 10 reasons why you might consider outsourcing some of your marketing to an agency. In that last installment we explored factors such as specialized expertise, bandwidth, outside perspective, education, and R&D as potential reasons to outsource. Well, in this installment, we look at 5 more reasons you should consider […]

Advanced Search Engine Marketers Head To Seattle

SMX Advanced is billed as the only search marketing conference designed exclusively for experienced internet marketers, and is quickly approaching.  The crown jewel of search engine marketing conferences will take place in Seattle on June 7th and 8th and according to their recent blog post, there are only 175 tickets left and the $300 early […]

10 Reasons to Outsource (Some) Marketing (1-5)

All businesses outsource to some degree. Whether it’s their advertising, SEO, or janitorial services, all businesses have vendors that the rely on to provide services that lie beyond their core product/service offering. But marketing is a part of all business models (unlike janitorial services), so how can you tell whether to outsource any of your […]

How To Get Social With SEO (because you have to)

Between Facebook’s expanded deal with Bing and the recent launch of Google’s +1 button, it’s clear that search is becoming more social. So while Facebook isn’t about to take over search and become the next Google (per se), one thing is clear: if you want to rank, you’re going to have to get social with […]

Google Introduces the +1 Button

Google has seen the success of Facebook’s Like Button and wants in on the action! Logged in Google users will now have the ability to “like” Google ads and Organic Listings in Google search by using the new +1 button. Here is a video introducing the +1 button: When you +1 something on Google, you […]

12 Ways to Pick The Best Affiliate Programs

Although affiliate marketing has become exceedingly more competitive over the last couple of years, the industry in itself still hasn’t lost its lucrative appeal. The performance based model of affiliate marketing makes this particular channel less risky from a cost perspective for advertisers thus, more merchants are joining.  With thousands, if not hundreds of thousands […]