The Notorious BIG Lives… as an SEM Expert!
What can I say? Our geeky obsession of paid search has finally been immortalized with a super-fly rap. Check it out:
While he doesn’t exactly spill anything new he’s spot on about how to run an SEM campaign. I also have to give props to someone who can help us laugh a bit. I also want to give credit to Paul Bourque at UberAffiliate for the great find.